Website Strategy & Consultation Before You Spend a Cent on a Build
An honest review of where your website is losing people and a written plan for what to do about it — useful whether we build it, someone else does, or you do it yourself.
- Written plan, not just a call
- Fee credited if you build with us
- Platform-neutral advice
- Yours to take anywhere
Why It Matters
Most website money is wasted on the wrong decisions, not bad execution
Businesses rarely regret the design. They regret building the wrong pages, on the wrong platform, for the wrong audience — decisions made in the first week that cost for years.
Know what you're buying
Walk into any quote knowing which pages you need, what should be included, and which questions to ask. That knowledge is worth a lot when you're spending five figures.
Find where visitors drop off
Using your analytics and Search Console where available, we identify the specific pages and steps losing people — rather than guessing at a redesign.
See what competitors are doing
We review the businesses ranking above you and identify what they cover that you don't, and where the obvious openings are in your market.
Advice you can act on without us
The plan is written to be followed by any competent builder. If the honest answer is that a small fix will do, that's what we'll tell you.
Who This Is For
Is website strategy & consultation right for you?
We'd rather tell you upfront than take on work that isn't a good fit. Here's how to tell which side of the line you're on.
This is a good fit if…
- You're about to spend serious money on a website and want the direction right first
- Your existing site looks fine but produces almost no enquiries
- You've been quoted by an agency and want an independent read on the scope
- You're stuck choosing between WordPress, Shopify, Webflow or something custom
- You have analytics data but no idea what it's telling you
This probably isn't for you if…
- You've already decided exactly what you need and just want it built
- You're looking for free advice — this is paid work with a written deliverable
- You want a guarantee of specific rankings or traffic numbers
What's Included
What the strategy engagement covers
A working session followed by real analysis, delivered as a written plan with priorities and reasoning.
Discovery
- Ninety-minute working session
- Goals, customers and constraints
- Current enquiry sources reviewed
- Budget and maintenance reality check
Site review
- Structure and navigation audit
- Messaging and conversion path review
- Mobile experience and page speed
- Accessibility issues flagged
Search analysis
- Search Console and analytics review
- Keyword and intent opportunities
- Local search and Google Business Profile
- Competitor visibility comparison
Recommendations
- Recommended sitemap and page plan
- Platform recommendation with reasoning
- Content and copy priorities
- Realistic budget and timeline guidance
Deliverable
- Written strategy document
- Prioritised action list by impact
- Quick wins you can do this month
- Walkthrough call to talk it through
Next steps
- Fee credited against a build with us
- Plan usable by any other developer
- No obligation to proceed
- Follow-up questions welcome
How It Works
A week from booking to plan
Short engagement, real analysis. The value is in the work done between the conversation and the document.
Brief & access
You share a short brief plus analytics, Search Console and any competitors you'd like reviewed, so the session starts from evidence.
Working session
A ninety-minute conversation about goals, customers and constraints — and the honest state of what you have now.
Written plan
We analyse, review competitors and deliver a prioritised written plan, then walk you through it and answer questions.
Google Reviews
What Clients Say
Every review below is a genuine, verified Google review — no stock quotes, no invented businesses.
"Thanks to his expertise, our website now ranks on page one for key search terms, significantly boosting our organic traffic."
Adrian Taricani
Google review · 23 Jan 2025
"He has had a genuine interest in helping us with not just with SEO but also giving advice on social media, website development and marketing systems within the business."
John Schreuder
Google review · 2025
"He took care of everything from Google My Business optimization to a complete Shopify redesign, and the results were incredible. Our site speed improved significantly, organic traffic more than doubled, and conversions skyrocketed."
Rob Brewster
East Coast Supplements
Google review · 8 Mar 2025
Strategy Questions
Website Strategy & Consultation FAQs
Ready to get started?
Tell us what you're trying to achieve and we'll come back with an honest recommendation — no pressure, no jargon, and a straight answer on timing and cost.